July 15, 2024 – Balenzia, India's leading premium socks brand, is thrilled to announce the opening of its new store at Terminal 4, Domestic SHA, Chennai International Airport. This significant expansion offers travellers a unique opportunity to experience Balenzia’ s high- quality, stylish, and comfortable socks while on the go.
Strategically located in the heart of the airport's bustling retail area, the new Balenzia store is designed to provide an unparalleled shopping experience. With a wide array of designs and collections, from classic and formal to trendy and quirky, there is something to suit every traveller’s taste.
"We are excited to bring Balenzia's unique blend of style and comfort to Chennai International Airport once again," said Shruti Gupta, Head of Strategy of Balenzia. " The opening of our second store here signifies our unwavering commitment to expanding our brand presence and ensuring our premium products are readily accessible to our valued customers. Chennai International Airport, being one of the busiest and most dynamic airports in India, is a crucial gateway to South India. This strategic location allows us to connect with a diverse and affluent audience, enhancing our brand visibility and fostering deeper connections with both domestic and international travellers.”
The high foot traffic at Chennai International Airport, combined with its premium shopping environment, creates an ideal setting for Balenzia to reinforce its brand image as a leader in the premium socks market. By catering to the needs of travellers who value comfort and style, Balenzia is poised to capture a significant share of the market and build lasting relationships with a new segment of customers.
Balenzia has consistently been at the forefront of the socks industry, setting new standards in design, quality, and sustainability. The brand's dedication to using eco-friendly materials and innovative production techniques has garnered a loyal customer base and numerous accolades.
Travelers passing through Chennai International Airport can now explore Balenzia’ s latest collections and discover the perfect pair of socks to complement their journey. Whether for a long-haul flight, a business trip, or a vacation, Balenzia has the ideal socks to keep travellers comfortable and stylish.
About Balenzia
At Balenzia, our primary goal is to assist our customers in standing out from the crowd by providing them with sophisticated designs, styles, and colors that are coupled with access to licenses of some of the most iconic brands and characters. We take pride in our product range, which is crafted using the finest yarns and adheres to the highest quality standards, ensuring unbeatable comfort, breathability, and durability. Furthermore, our apparel is manufactured in specialist factories that uphold ethical standards, guaranteeing that all our products are sweatshop-free, made under favourable working conditions and that the people involved in their creation are treated fairly and remunerated adequately. As a result, Balenzia has become a leading manufacturer of premium quality socks that cater to all occasions, from casual to formal wear. Our commitment to quality and attention to detail has positioned us as a frontrunner in the sock industry. We are privileged to have access to over 70 plus licensed
properties, including those from DC Comics, Warner Brothers, HBO, Cartoon Network, Disney, Marvel, and many more, enabling us to offer innovative designs that allow customers to express themselves truly.
For more information, please contact:
Shalini Mishra, Brand Manager, Balenzia
Email: brand@balenzia.com
Website: www.balenzia.com